THIS IS MY MOST FAVORITE BRIGHTENING CREAM!!! i have tried different whitening skin highlighters. the coverage lasts ALL DAY!!! i have purchased many jars to stock up. this is perfect for sensitive skin and is compatible with melasma and rosacia. the scent is very light. this cream leaves a matte finish and is not sticky. leaves a beautiful, even-skin toned, neutral, snowy glow. the white concealing pigment in this delicate cream is not too sheer and a preferably desirable benefit than foundation or bb creams. i get many compliments on how pretty my complexion is. i don't think the function of this cream is to lighten your skin over time. however it's function is to mainly give a radiant under and over tone for flawless coverage. for me, this brings out the brilliance of an ideal perfect, milky, fair, healthy skin. i wear this cream knowing that i'm enhancing my pure, beautiful skin instead of coating my face with expensive, heavy, oily, contouring foundations... i am a confident, loyal customer. THANK YOU, YESSTYLE for supporting this trusted, inexpensive, highly sought after product... <3 <3 <3